Forget diamonds—this Easter, chocolate is a Ring Pop’s best friend.
In a move no one saw coming (but everyone will likely appreciate), Ring Pop is ditching its usual fruity flavors and going full chocolate for the first time ever.
Just in time for Easter and spring celebrations, the iconic candy brand has unveiled the Milk Chocolate Ring Pop, a limited-edition treat that brings an entirely edible, wearable chocolate experience to the seasonal candy aisle.
What makes the Milk Chocolate Ring Pop so special?
Unlike your typical Ring Pop, which is essentially a giant, lickable gemstone of pure sugar, this new version is solid milk chocolate—a full-on 3D chocolate gem mounted on an entirely edible chocolate ring. And because Ring Pop never does anything halfway, the whole thing is covered in rainbow sprinkles for that extra bit of crunch and fun.
This isn’t just a chocolate lollipop in disguise. It’s a fully edible, candy-ring experience, meaning you can still rock that oversized, blingy look before you inevitably cave and eat it.
Where to buy the Milk Chocolate Ring Pop
For a limited time only, Milk Chocolate Ring Pop will be available at Walmart stores nationwide for $2.00 per box, just in time to stuff Easter baskets, jazz up egg hunts, or satisfy your sweet tooth.
Each box comes with two individually wrapped pieces, so you can share with a friend (or hoard them both for yourself—no judgment).
Other new Easter candy launches
If Ring Pop’s chocolate makeover isn’t enough to shake up your Easter candy haul, don’t worry—there’s plenty more new seasonal treats hitting shelves this year.
Reese’s is rolling out two brand-new additions to its Easter lineup: Reese’s Peanut Butter Cups with Spring Sprinkles and Reese’s Peanut Butter Carrots.
The Spring Sprinkles Cups add a crunchy twist to the classic peanut butter-chocolate combo, featuring colorful pastel sprinkles shaped like eggs, bunnies, and chicks.
Meanwhile, the Reese’s Carrots bring a new seasonal shape to the brand’s Easter collection, joining the classic eggs and bunnies.
Hershey’s is also stepping up its festive candy game with an expanded lineup that includes Kit Kat Bunnies, Twizzlers Bunnies, and Reese’s Miniatures Cane, a seasonal version of its popular holiday candy cane filled with mini Reese’s cups.
On top of that, longtime Easter staples like Cadbury Royal Dark Eggs, Hershey’s Cookies ‘N’ Creme Polka Dot candies, and York Peppermint Pattie Eggs are making their annual return.
Why chocolate Ring Pops, and why now?
“For years, Ring Pop has played a role in making every seasonal celebration exciting and over the top!” said Allison McCants, Senior Director of Seasonal Innovation at Bazooka Brands, the creators of Ring Pop.
“With the new Milk Chocolate Ring Pop, we’re taking that to the next level. Combining the excitement of the iconic Ring Pop brand and the love our fans have for chocolate, we can’t wait to see how this sweet innovation becomes part of their celebrations!”
Translation: People love chocolate, people love nostalgia, and slapping those two things together in a wearable, edible form is basically marketing gold.
The verdict: Brilliant or totally unnecessary?
Let’s be real—no one needed a chocolate version of Ring Pop.
But now that it exists? It’s kind of genius.
Whether you’re reliving childhood memories, flexing your candy jewelry game, or just looking for an Instagram-worthy Easter treat, Milk Chocolate Ring Pop is here for a good (but limited) time, not a long time.
